Realizing Your

Tourism Potential

NENAS Presents

REALIZING YOUR TOURISM POTENTIAL

March 24, 9:00 am - 3:30 pm - One-day Virtual Conference

Learn about the potential and value of Indigenous tourism.

Understand where you fit in the Indigenous tourism ecosystem.

Discover the business opportunity Indigenous tourism brings to all types of businesses.

Explore funding supports for Indigenous tourism business and destination development.

Door Prizes Each Session!

4 – $100 Gift Cards!

Speakers and Panelists

Agenda

Realizing Your Tourism Potential

March 24, 2022 - 9:00 am - 3:30 pm

NENAS
Welcome, purpose of the conference, tourism goals, housekeeping
Deanne McLeod,
Executive Director, NENAS

Elder Welcome
Dean Dokkie

Northern BC Tourism Association (NBCTA) Welcome
April Moi

Facilitator
Chief Frank Antoine

The Power of Tourism to Indigenous Communities 
– National Indigenous tourism research
– The power of your story and collaboration
– Coming together for the greater good.
– Truth-telling, revitalization of culture, and reconciliation in action

Speaker
Chief Frank Antoine
Bonaparte First Nation

Facilitator
Greg Hopf
Mocassin Trails Consulting

25 min presentation followed by a 20 min facilitated discussion

The Tourism Ecosystem
– What is the tourism eco-system
– Visitor journeys – who you want to attract and where they are coming from
– Attributes of a visitor-friendly community
– We all have a role to play (businesses, support organizations, government,  partners, suppliers)

Speaker
Nancy Arsenault,

Tourism Cafe

Facilitator
Greg Hopf
Mocassin Trails Consulting

25 min presentation followed by a 20 min facilitated discussion

The Business Opportunity from Welcoming Visitors to Your Community
– Benefits of tourism to your business and community
– What are authentic, cultural tourism experiences
– Tapping into tourism trends
– Business-ready to export-ready to marketing
– Personal journey – opportunities and challenges

Speaker
Greg Hopf
Mocassin Trails Consulting

Facilitator
April Moi
Northern BC Tourism Association

25 min presentation followed by a 20 min facilitated discussion

Panel: Opportunities and Funding Support

Speaker 1:  Francine Douglas, Regional Indigenous Tourism Specialist, Vancouver Coast & Mountains Region and Indigenous Tourism BC

Speaker 2:  April Moi, Destination Development Specialist, Northern BC Tourism Association

Speaker 3:  Sue Kenny, CEO of Community Futures Peace Liard

Speaker 4: Deanne McLeod, CEO of North East Native Advancement Society

Facilitator
Greg Hopf
Mocassin Trails Consulting

Facilitated open conversation and Q & A session with a selection of speakers, panelists, and facilitators

Closing Words
Deanne McLeod

Closing Prayer
Dean Dokkie

Thank you so much for attending!

Sponsors

Questions?